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ABOUT US

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RRariTime Entertainment is an international urban record label founded by CEO Christopher Russell, known professionally as Vanchi, and co-owned by Architracks, a multi-platinum producer with global acclaim. Based on a vision of worldwide fusion, RariTime bridges cultures through sound—blending Afro-pop, Latin, hip-hop, and contemporary urban styles.

 

With a focus on authentic artistry and global reach, RariTime Entertainment is home to Dan Kaylo, a rising South African Afro-pop artist whose vibrant sound embodies the label’s international spirit.

Music

VANCHI FERRARI
 

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Born in Clarendon, Jamaica, and raised between Florida

and California, Vanchi Ferrari blends raw island roots

with international flair. Influenced by dancehall icons

like Ninja Man, Shabba Ranks, Buju Banton, and Bounty Killer,

his sound fuses reggae soul, urban grit, and West Coast energy.

After moving to California in the late 2000s,

Vanchi began crafting his signature style—bold, melodic,

and unapologetically real. Working with multi-platinum

producers Rvssian and Architracks on future projects,

he continues to refine his sound. With his name symbolizing

power, passion, and motion, Vanchi Ferrari represents a new

wave of global music driven by authenticity and evolution.

DANKAYLO
 

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Born in South Africa to Zimbabwean parents, Dankaylo—real name Elvin Dandara—is a rising artist whose journey in music began at the early age of nine. Growing up, he discovered his passion through rhythm, crafting soulful beats using everyday items like tins, wood, and sticks. What started as childhood creativity quickly grew into a deep love for sound and expression.Over the years, Dankaylo refined his craft, blending his African roots with modern influences to create a unique, heartfelt sound that resonates with diverse audiences. His dedication and natural talent caught the attention of Rrari Time Entertainment, where he later signed his first contract.Since joining the label, Dankaylo’s career has been on an upward path—collaborating on exclusive hits and building a strong presence in the industry. His music carries a mix of passion, authenticity, and soul, marking him as one of the most promising new voices emerging from Southern Africa.With every beat, verse, and performance, Dankaylo continues to prove that his story is only just beginning—and that his sound is destined to echo far beyond borders.

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VIDEOS

BEST FRIEND - VANCHI FERRARI
WAYOUT - DANKAYLO FT. VANCHI FERRARI
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STAFF

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CEO

Christoper Russell

Born in Clarendon, Jamaica, and raised between Florida and California, Christopher embodies the spirit of global innovation and cultural fusion.

As the CEO of Rratitime Entertainment, Christopher channels his passion for creativity, leadership, and strategic vision into building a platform that champions innovative and authentic music. Under his direction, Rratitime Entertainment continues to bridge cultures and redefine the modern music landscape through a commitment to excellence and originality.

With a name that symbolizes power, passion, and motion, Christopher represents a new wave of international music business leadership—driven by authenticity, evolution, and an unshakable dedication to artistic integrity.

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Director of Music

Aj Arango

AJ Arango serves as the Director of Music at Rratitime Entertainment, where he leads creative strategy, artist development, and innovative marketing initiatives. With a career spanning collaborations with top labels including Virgin, Sony, Atlantic, Interscope, and a partnership with Universal Music Group, AJ has established himself as a trusted force in the music industry.

He has built lasting relationships with executives, A&Rs, and renowned artists such as Belly, Snoop Dogg, Snow, Daddy Yankee, and Ty Dolla $ign. Recognized for his forward-thinking approach, AJ blends industry expertise with AI-driven marketing strategies that continue to redefine how music is promoted and released in the digital age. Through his leadership at Rratitime Entertainment, he remains committed to shaping the next era of global music innovation.

Bio

CONTACT ME

LABEL | info@rraritimeentertainment,

 

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Contact
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Contact Me

MIAMI * NEW YORK * LOS ANGLES

Info@Rraritimeentertainment.com  

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